A/B testing is dead, but is it?

Data Party!

25-10-2023 • 31 min

1 morning catchy email. This email came from a company called Offerfit. I was so intrigued by this message it dragged me out to a fancy dinner (no complaints there) and i had the added pleasure of meeting Nathaniel.

In today’s episode we are going to talk with Nathaniel, who leads product marketing at Offerfit and understand, is A/B testing really dead?


White paper in Community Bandits here

Outro music by LoFi Rhodes for Intro/Outro 0132

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