In this week’s episode, Kate De Jong and Sam Morris are joined by Anthony Raspa from Dezign Digital, a Perth-based digital marketing agency. Together they explore the intricacies of digital marketing—a terrain familiar yet often challenging for Sam and Kate. This episode is a treasure trove of insights for anyone navigating the digital marketing landscape. Anthony Raspa shares invaluable tips and insider knowledge that are a must-know for every business owner. Whether you're a startup founder or a seasoned entrepreneur looking to refine your digital presence and generate leads and customers, there’s something in here for you. Key Highlights:Anthony's Success Stories: A beacon of hope in the digital marketing landscape, Anthony Raspa shares success stories, including an impressive 11:1 return on investment for his client Born to Sing. Explore how he cracked the code and delivered tangible results, offering insights that can reshape your approach.Unique Challenges in Niche Markets: Navigating niches like the rural industry presents unique hurdles, especially in connecting with specific audiences like farmers. Organic SEO and Keyword Strategy: Uncover the pivotal role of organic SEO and effective keyword strategies in the digital marketing landscape. Choosing Between Facebook and Google Ads: The podcast guides you through the decision-making process of choosing between Facebook and Google Ads. Importance of Google Local and Google Search Rankings: Delve into the importance of securing a strong position in Google Local and Google Search rankings, essential for local businesses aiming to thrive in the digital space.Anthony’s Four Pillars Approach: Explore the four pillars of digital marketing—Paid Advertising, Organic SEO, Content Marketing, and Social Media Marketing. Google Analytics Insights: Gain insights into the utilisation of tools like Google Analytics to track website performance. Learn how to analyse traffic sources, user devices, and lead conversion metrics for informed, data-driven decision-making. And so much more!Don't miss out on the chance to transform your business game! Click play now to unlock the secrets of successful digital marketing. Learn how to harness the power of social media, leverage paid advertising effectively, and discover the art of niche targeting. Join us on the Thriving Business Podcast as we equip you with the tools to not just survive but thrive in the dynamic world of online entrepreneurship.Stay Connected with Anthony Raspa: Website: https://dezigndigital.com/Instagram: https://www.instagram.com/dezigndigital/Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

Men need to work less. That's the topic  of today's discussion! With all the female empowerment stuff out there these days, it’s easy to forget the men. Hosts Kate De Jong and Sam Morris tackle challenges and societal norms surrounding gender roles in both business and parenting and Sam shares an epiphany she had about her true ‘why’ — which has more to do with supporting men than anything else. Tune into our intriguing new episode of the Thriving Business Podcast as we delve into the real reason why we need women to succeed in business.Key Highlights:Challenges men face: Kate and Sam dive into the challenges that men face, including cultural conditioning that defines them as primary breadwinners and the potential identity crisis when stepping back from this role.The struggles of women: The hosts explore the difficulties women face when striving to balance their business aspirations with domestic responsibilities, often hindering their ability to pursue their goals wholeheartedly.Why men should work less: Kate and Sam discuss how men, women and families all benefit when men work less, and what women can do to allow men to take the foot off the pedal and achieve more balance in life too.Working less to live more: Kate and Sam acknowledge the difficulty of finding this balance and offer encouragement to business owners. They suggest ways to increase efficiency and profit while reducing working hours, with the ultimate goal of helping male business owners attain more time freedom to be present with their families —ultimately creating easier lives for everyone.And so much more!Tune in now to explore these thought-provoking insights.Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode of the Thriving Business Podcast, hosts Kate De Jong and Sam Morris discuss why it’s important to have a clear ‘signature service’ or core offering in your business. They emphasise the value of aligning your signature service with your zone of genius, your passion and your avatar’s key challenges and desires. The hosts also stress the significance of speaking the fluent language of your target audience and addressing their pain points effectively in order to sell and convert with ease.Key Highlights:The importance of having a clear signature service in your business.Why it’s important to speak the language of your target audience and to address their pain points: Business growth often requires omission (letting go of the ‘busy’ tasks or offerings that drain your time), simplification, and focusing on high-value activities.Simplifying your business by focusing on your core offerings and pricing them confidently is key: The hosts encourage business owners not to compromise on their pricing and to stand in their value.Patience and commitment are essential for seeing the rewards of your efforts: The episode provides valuable insights into crafting, pricing, and marketing a signature offering for business success.And so much more!Tune in for candid conversations with Kate and Sam in this episode, providing valuable insights into crafting a clear signature offering, pricing it appropriately, and marketing it effectively in order to build a thriving business.Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

Summary:In this new episode of the Thriving Business Podcast, hosts Kate De Jong and Sam Morris dive into their recent experiences and insights with speaking events and books. They begin by discussing Sam's attendance at a James Clear event, where she was motivated to make changes based on the principles from James Clear's book, "Atomic Habits”. They also explore the book "10x Is Easier Than 2x" by Dan Sullivan.Key Highlights:Sam shares how she was inspired by James Clear's talk to make changes in her daily routine: Starting with reorganising her workday and prioritising her most important tasks.The concept of habit stacking:  Where you pair new habits with existing ones to make them easier to incorporate into your daily life.Exploring the book "10x Is Easier Than 2x" by Dan Sullivan: How it has influenced their business thinking.Kate and Sam emphasise the importance of focusing on high-revenue-generating activities in their businesses: The importance of targeting clients who understand and appreciate their value.They highlight the significance of clearly defining your ideal client avatar: Tailoring your marketing efforts to reach them effectively.Kate mentions the success of a targeted marketing campaign by Buntu: A company that helps businesses win clients by sending personalized, creative messages to potential clients.And so much more!Tune in for candid conversations: Kate and Sam share their business journeys and strategies, offering invaluable insights for entrepreneurs and business owners.Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this enlightening Thriving Business Podcast episode, hosts Kate De Jong and Sam Morris engage in a deep conversation with Matt Church, the founder of the Thought Leaders Business School. With over 15 years of experience, Matt and his team empower experts to bill $500K-$1.5M annually, working just 50-200 days with minimal staff. They're on a mission to help clever individuals overcome self-sabotage and achieve commercial success. Tune in to discover more.Matt Church, the visionary founder of Thought Leaders Global, is a renowned authority in enhancing leadership in Thought Leadership, Speakership, and Motivational Leadership. An accomplished entrepreneur, bestselling author, and distinguished speaker, he's earned international recognition, including being among the top 25 influential figures in the global speaking profession. Matt's achievements include induction into the Australian Speaker Hall of Fame, the 2014 Australian Speaker of the Year title, and a spot among the Top 10 Motivational speakers worldwide according to E-speakers in 2015. He's also authored 11 impressive books to date.Key Highlights:Matt Church's journey: We delve into Matt's transformative journey as a thought leader, tracing his origins in the field.Exploring "The Green Book": Matt's seminal work The Green Book, otherwise known as “The Thought Leaders Practice: Do Work You Love, With People You Like, the Way You Want” is a book that he gives away for free to build his list and grow his client base organically. Matt discusses his strategy of disseminating valuable free content as a powerful way to grow your business.Traits of exceptional thought leaders: We discuss the qualities that define successful thought leaders. Matt dissects the three common obstacles that hinder individuals from realising their aspirations: a lack of clarity, the absence of a roadmap, and self-sabotage tendencies.Breaking through the Green Belt: Drawing inspiration from martial arts, Matt and his team created The Revenue Ladder that describes the different levels from White Belt ($120K per annum) through to Black Belt ($720K) and beyond. His team have helped dozens of thought leaders reach the $1.5M mark through smart commercialisation of their ideas.IP snapshot and codifying Ideas: Matt Church underscores the critical importance of efficiently capturing and codifying one's ideas. He introduces the concept of an IP snapshot, emphasizing the need to encapsulate insights without being bound to a specific mode.The evolution from expert to authority: We delve into the evolution from subject-matter expertise to the coveted status of authority within one's field - a ‘Thought Leader’.And so much more!For those aspiring to become a Thought Leaders Practice, click the link below to learn more. Stay Connected with Matt Church: Matt’s Green Book : https://thoughtleaders.com.au/practice-book/Matt's website : http://mattchurch.comThought Leaders Business School: https://thoughtleaders.com.au/Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired Business : https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business Implementor : https://thebusinessimplementor.com/Instagram: " rel="nofollow">

In this new episode, Thriving Business Podcast hosts Kate De Jong and Sam Morris sit down with Master Business Coach, Angie Giltner. Otherwise known as "The Girl with the Purple Hair" and based in Ohio, USA, Angie shares her remarkable 10-year journey as a business owner, highlighting a pivotal moment when she decided to start her own business after facing workplace discrimination and unequal pay.Key Highlights:Angie's background: Angie, a former social worker and trainer, transitioned into entrepreneurship after a shocking incident of pay disparity in her previous job.Swift business launch: In just four days, Angie launched her own business, but she struggled in the first year due to lack of preparation and education.Investing in a business coach: After facing financial hardship and with as little as $2.84 in her bank account, Angie found a way to invest $10,000 in a business coach, which was the key decision that transformed her business and led to long-term success.Overcoming imposter syndrome: Angie shared her experience of initially doubting her ability to charge higher coaching fees but eventually increasing her rates, leading to significant growth in her income and business overall. Personal brand pivot: During COVID, Angie transitioned from being a local business to becoming an online personal brand, learning the importance of putting herself out there and establishing a unique value proposition.The power of manifesting: Angie uses vision boards and positive affirmations to manifest her goals, exemplifying the power of a positive mindset.And so much more!Overall, Angie's journey from workplace discrimination to becoming a thriving business owner and coach serves as an inspiring example of resilience, determination, and the importance of investing in oneself. Listen to her fascinating story on this episode!Stay Connected with Angie Glitner: Website: https://www.angiegiltner.com/Podcast: https://open.spotify.com/show/0SRFuR4gm1yy0XU69LDxh2LinkedIn: https://www.linkedin.com/in/angiegiltner/Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam dive deep into the fascinating and rapidly developing world of AI-powered marketing. They share what AI marketing really is and how it can be harnessed for optimal results without falling into common pitfalls.Kate and Sam share their personal experiences with AI in their businesses, especially in email marketing and social media content creation. They emphasise that while AI can provide a valuable starting point, it should be viewed as a tool to enhance human creativity, not replace it entirely. Episode Highlights:Exploring what AI marketing means.The potential and common pitfalls.Kate and Sam share how they've used AI in their businesses.AI in email marketing and content creation.Balancing AI assistance with human creativity.The importance of fact-checking and authenticity.Crafting quality prompts for AI.The role of AI within a broader marketing strategy.Leveraging AI for productivity in headline generation and content rewriting.Sam's approach to batching content creation during flow statesKate's tip on preparing a content backlog for staying aheadAnd so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate sits down with transformative leadership coach Cindy Kennedy in a candid and insightful conversation about the journey of finding your voice, embracing vulnerability, and speaking your truth in professional environments. Cindy is a motivational coach and keynote speaker who shares her personal experiences, from discovering her authentic self in a coffee shop in her mid thirties to helping professional women find their voice and power. Get ready to dive into a conversation about embracing vulnerability, the transformational power of storytelling, and the importance of speaking your truth, especially in professional settings.Episode Highlights:Cindy's journey through adversity and overseas adventures that taught her to speak up and stand out — and ignited her fire to help all women do the same.Cindy’s turning point of coming home to herself and re-establishing her identity as a keynote speaker, TEDx trainer, and transformational leadership coach.How to identify natural leaders and those who naturally take on support roles, and how to nurture both.Differentiating between pleasing and serving — a lesson for all women.The impact of childhood conditioning and the journey to finding self-worth.The significance of setting clear intentions and practicing speaking in various opportunities.The creation of Cindy's program "Rise to Shine" and its evolution into the Center for Sass and Soul.The concept of alignment and how it's a continuous process of self-discovery and growth and a commitment to your truth.The power of sharing stories and how Cindy's work as a speaker, coach and TEDx trainer empowers people to find value in their stories.The beauty of anchoring stories and experiences to find deeper meaning and wisdom.The ongoing journey of deepening trust in oneself, others, and something beyond us to find your authentic power.Stay connected with Cindy Kennedy:Website:https://cindymkennedy.com/Instagram: @cindymkennedyFacebook: Cindy-M-KennedyConnect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam dive deep into the world of business ownership, vulnerability, and the reality of running a business. They openly share their insecurities, challenges, and fears as coaches and business owners, shedding light on the behind-the-scenes struggles that often go unnoticed and are mostly not talked about. Join them as they discuss the complexities of imposter syndrome, the value of experience over formal education, and the rollercoaster ride of revenue generation.Episode Highlights:The power of vulnerability and sharing real experiencesThe most downloaded episode on menopause, showcasing the importance of discussing relatable and real topics we all struggle with but don’t talk about.The decision to share insecurities and challenges in this episode, revealing the reality of running a business.The experience of investing in mentoring and business coaching to elevate thinking,mindset and approach.The rollercoaster of cash flow, investments, and overcoming glitches in systems that affect lead generation.Imposter syndrome and how it can be triggered by unexpected events, leading to self-doubt and questioning expertise.The balance between formal education, experience, and the evolving nature of business.Navigating the world of speaking gigs, setting fees, and the ever-present challenge of imposter syndrome.Exploring the two types of businesses: Traditional and thought leader practices, and how they impact growth and overheads.The challenges of participating in coaching programs that promise results but may not align with individual values.Sam's new program designed to guide individuals through different stages of business growth.The psychology of pricing, value perception, and the dilemma of setting fees for services.And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, we had the pleasure of interviewing our dear friend and business colleague Lisa Brandis,  founder of Intuitive Reiki International and author of the newly released (and incredible!) book "Intuitive Reiki: A Transformational Journey of Deep Spiritual Awakening." In our discussion, Lisa shares her experience and insights on integrating intuition and spirituality into business, which isn’t often talked about in business discussions, and yet it’s so important. Each and every one of us has access to a powerful source of guidance through our intuition. Tune in to hear all about it!Episode Highlights:How to get the balance right between flowing with your intuition and implementing enough structure in your business to be profitable and successful.Lisa's journey of personal growth through Reiki.Coping with grief through connecting with the spirit realm .Lisa shares experiences as a psychic medium in which she channels departed loved ones and animal energies.Learning to trust your emotions as your internal guidance system.Embracing emotions as a superpower, especially for females in powerful roles.Making decisions by integrating wisdom from your head, heart, and gut.Recognising the body's physical response to decisions (yes vs. no).The importance of meditation in connecting with intuition.Surrounding oneself with supportive advisors and friends.The significance of ‘alignment’ in business and decision-making.Recognising the impact and value of spiritual services in this modern era of business.And so much more!Featured in the Episode:Lisa’s Book: https://intuitivereiki.com.au/about-lisa-brandis/Stay Connected with Lisa Brandis: Website: https://intuitivereiki.com.au/Instagram:https://www.instagram.com/intuitive_reiki_int/LinkedIn: https://www.linkedin.com/in/lisabrandis/Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam dive into discussions about the power of mindset shifts on the journey towards personal and professional growth. They explore fascinating topics such as the influence of movies and documentaries on mindset, the challenges of fear in entrepreneurship, and the importance of surrounding oneself with the right people to elevate thinking.Episode Highlights:Sam shares her admiration for the recently released Barbie movie and its surprising depth in tackling feminism and gender roles.Sam highlights how the Barbie flipped stereotypes, empowering women while emphasising the need for balance and equity.Sam and Kate discuss FEAR in entrepreneurship and how it differs from the fear experienced in traditional employment.Kate shares her personal experiences of dealing with financial fear and the realisation that letting go and surrendering can lead to breakthroughsThe girls discuss the importance of conquering fear, drawing parallels between extreme sports and the challenges faced by business ownersThe significance of letting go of control and trusting others in running your business operations.They discuss mindset shifts required to focus on high-value tasks that drive business growth and revenue generation.Why it’s important to be surrounded by individuals who elevate one's thinking and inspire growth.Sam reflects on the connection between coaching in sports and business coaching.The value of learning from people who are already achieving what you aspire to achieve. Kate shares her experience of running a mastermind group and how some members outgrow the group as they progress. Recognising when you've surpassed the current level of your circle is essential for continued growth.Why it’s essential not to be the smartest person in the roomAnd so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In today’s episode, Kate and Sam discuss a thought-provoking article that was published in The Harvard Business Review. The article explores how male and female entrepreneurs get asked different questions by venture capitalists, leading to funding disparities. Despite female business ownership being high, women receive only 3% of venture funding. The questions asked to men focus on the vision and potential, while women face defensive queries about risk and break-even. Flipping prevention questions to promotion ones can change the trajectory. It’s quite incredible how the way a question is asked can have such profound consequences on mindset and perception. They discuss how disrupting bias in questioning is crucial for funding equality and for women to succeed in business generally. Here's the link to the  Harvard Business Review article:https://hbr.org/2017/06/male-and-female-entrepreneurs-get-asked-different-questions-by-vcs-and-it-affects-how-much-funding-they-getTune in now and learn more about the importance of being mindful of the questions asked - even how you frame questions to your friends and family! Today’s discussion encourages entrepreneurs to be proactive in shaping the narrative during pitches and marketing of their message. Episode Highlights:Gender bias in venture capital fundingUnequal funding for female entrepreneursDefensive position for female entrepreneursInfluence of female venture capitalistsThe Funding Gap: Entrepreneurs who field prevention questions raise significantly less funding compared to those asked promotion-focused questions.Seeking External Funding: Many women turn to their partners for initial funding, facing similar questions that hinder their funding opportunities.The Power of Passion and Purpose: The importance of passion and purpose in business to stay motivated and resilient through challenging times.Flipping the Bias: The hosts propose flipping prevention questions into promotion answers during funding discussions to disrupt the cycle of bias.The need to position themselves differently and offer a competitive advantage in their business approach.Understanding finances and presenting ideas effectivelyParenting Styles and Questions: Kate and Sam explore how their differing parenting styles impact their children's responses and emotions.And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam discuss the challenges of starting a business from scratch and share their insights on the essential steps needed for success. They emphasised the value of finding your unique selling proposition and focusing on the gift you have to offer. Kate talks about her journey of charging for her services based on value rather than time and the importance of feeling confident in your pricing.They also highlight the need to be intentional and mindful when starting a business, knowing your worth (i.e. pricing strategy) and focusing on value-driven marketing to connect with potential clients effectively.Episode Highlights:Starting a business from scratch: The importance of focusing on one specific offering that solves a specific pain point and resonates with customers.Being careful with competitor research early on to avoid imposter syndromePricing based on valueBuilding confidence in pricingAttracting the right clientsMarketing strategies for startupsNurturing relationships through email marketingAnd so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode of Women Doing Business, hosts Kate De Jong and Sam Morris start with a discussion around the TV series "Paper Giants" and its portrayal of Ita Buttrose and her pioneering role for women in media. Buttrose became the founding editor of the hugely successful Cleo magazine in 1972 and  was the first woman to be appointed editor-in-chief of a major daily newspaper in Australia. She was also the first woman to chair the ABC. They reflect on the progress that has been made for women in business over the past 50 years, but also acknowledge the ongoing struggles for equality and representation.Kate and Sam then move on to talk about the fundamental essentials required in powerful marketing. Episode Highlights:The importance of an automated customer journey that nurtures prospects into paying customers and how to do it well.Building connections with your target audience through email marketing. The significance of building a list and using lead magnets and nurture funnels to provide value to potential customers and establish trust and credibility. The misconception that creating a product or course will automatically lead to success, emphasising the importance of testing, market feedback, and focusing on delivering value to customers.Ways to understand your audience's needs and incorporate market research.Kate shares the value of feedback and how she uses it to improve offerings.They encourage first-time business owners to engage with their target market and seek feedback for success.How to deal with difficult clients,  including those who may not be a good fit or have conflicting approaches.And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam delve into the value of creating space for relaxation and inspiration in business as a means to access your intuition and the powerful insight you need for business growth. They share their experiences at Kate’s recent Inspired Business Bali Retreat and Sam’s upcoming guided European tour.They then delve into the topic of authentic selling; what that means, how to do it well and why so many women struggle to sell. They discuss how the entrepreneurial spirit thrives in unexpected places. Get ready to be inspired and motivated on your own entrepreneurial journey!Kate and Sam discuss the importance of embracing imperfection and getting on with business as women as Sam struggles with a cold and a cold sore while recording.Kate shares her experience at the Inspired Business Bali retreat, where female entrepreneurs focused on their businesses in the tranquil surrounds of Bali.The retreat allowed for introspection and the release of emotional burdens carried by the participants.Sam talks about her upcoming trip to Europe and how she's relinquishing control by joining a guided coach tour.The challenges of justifying investments in oneself and the pressure to demonstrate a tangible return on investment are discussed.The value of creating space for relaxation and inspiration is highlighted, even though it may not lead to immediate results.Kate shares a story about authentic selling she witnessed in Bali, where the sellers identified needs and offered their services without being pushy.The contrast between poor selling experiences and the positive impact of genuine conversations and customer focus is emphasized.The Balinese culture fosters an entrepreneurial spirit due to the lack of a safety net, and they find creative ways to survive and thrive.When you focus on genuinely looking for opportunities to serve it attracts opportunities for growth and recognition.Finding your people and serving them aligns with your purpose and values, allowing for business flow.And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katiedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam dive into a candid conversation about the often unspoken challenges faced by women in the business world. From the taboo surrounding topics like menstruation and menopause to the impact of hormonal swings on productivity, they explore personal experiences and shed light on the importance of addressing these issues openly.Check Out These Episode Highlights:Kate and Sam's realization of forgetting to hit the record button, leading to a relatable discussion on the struggles of being vulnerable in a public space.The challenges of navigating hormonal changes and short menstrual cycles, including migraines, feeling bloated, and the stress of managing work and personal life. Sam's success in finding relief from migraines through naturopathic treatment, highlighting the importance of seeking professional help.Awkward moments of experiencing hot flashes and excessive sweating during public events and networking, leading to self-consciousness. The significance of women openly discussing menopause and perimenopause, as many have suffered silently in the past, unaware of the hormonal impact on their mental and emotional well-being. Comparing the experiences of women with the burdens faced by men throughout their lives, from puberty to hair loss. The power of marketing in shaping societal expectations and perpetuating the idea that women should push through their menstrual cycles without rest or acknowledgement. The exhaustion and heightened emotions associated with menstruation, including the need for naps and the difficulty of recognizing the connection between fatigue and menstruation.The sudden swings in mood and frustration during premenstrual syndrome (PMS), highlighting the irrationality and challenges of managing these emotional shifts.Exploring potential hormonal solutions, such as the Mirena spiral, and the need to weigh the benefits against the possible side effects and numbing of natural bodily cycles. The impact of extreme swings and emotional vulnerability on productivity and business progress, emphasizing the importance of addressing and managing these challenges. And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katiedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this podcast episode, Kate and Sam discuss the topic of outsourcing and the benefits it can bring to business owners. They emphasize the importance of finding the right virtual assistant (VA) and highlight the skills and capabilities to consider when hiring one.They stress the importance of outsourcing tasks that are cheaper than the business owner's hourly rate and encourage listeners to consider the value of their time. Sam shares her previous experiences with VA agencies and the challenges she faced with low-rate VAs. She highlights the benefits of freelancers and platforms like Upwork and Fiverr, where one can start with one-off projects to test compatibility before establishing an ongoing relationship.Throughout the episode, Kate and Sam emphasize the value of finding the right VA who can provide reliable support, free up time, and contribute to consistent lead generation. They encourage listeners to explore outsourcing options and prioritize finding the right person to delegate tasks effectively.Check Out Episode Highlights:Kate and Sam introduce the topic of outsourcing and its importance for business owners.The conversation shifts to the value of time and the need for practical ways to save time.Sam shares her experience with hiring a virtual assistant (VA) and the importance of finding the right skills and capabilities.Kate emphasizes the importance of investing in quality VAs, even if they come at a higher price.They discuss the role of VAs in social media management and the need for consistency.Sam shares her success with hiring a skilled VA and the freedom it has provided her in terms of time and lead generation.They talk about the importance of trust in a VA-client relationship and the value of paying for expertise.Kate realizes the need for an assistant who can take the burden of content creation off her, leading to consistent social media presence.They discuss the concept of "Who, not how" and the importance of outsourcing tasks that are cheaper than your own hourly rate.Sam shares her past experiences with VAs and the challenges faced with agency-based VAs.She highlights the importance of not giving up on finding the right VA and shares her success in finding a skilled VA through Upwork.The importance of re engagement and maintaining communication with clients through CRM systems.Utilizing AI tools like Chat GPT and Google Bar for brainstorming and content creation.And so much more!Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katiedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, hosts Kate and Sam dive into the fascinating, rewarding and challenging world of growing  a business and a family at the same time. Drawing from their own experiences as mothers and business women, they candidly share the joys, struggles, and unique obstacles they have encountered along the way.In this thought-provoking conversation, Kate and Sam discuss the delicate balance between nurturing their families and pursuing their entrepreneurial dreams, and the pressures and expectations that come with being a mother while supporting their partners' careers. From managing time constraints to redefining traditional gender roles, they shed light on the complexities of navigating these roles in today's society.Through their engaging anecdotes and personal insights, Kate and Sam provide valuable strategies and practical advice for women facing similar circumstances. They explore ways to work smarter, leverage support systems, and overcome obstacles while staying true to their passions and ambitions.Episode Highlights:Kate and Sam discuss the challenges of juggling a business as a mother and share their own experiences.The perception of financial support from their partners and the outdated concept of the breadwinner.Kate emphasizes the need to address the limitations faced by working mothers who still shoulder the majority of the domestic load.They explore the shift in mindset required to navigate the challenges of balancing work and personal life.Kate shares a quote about the struggle faced by a generation of women who were raised with traditional gender roles but empowered to be independent.They discuss their own upbringing and the influence of their parents' roles.The importance of carving out more time to accelerate business growth and the limitations they face due to domestic responsibilities.The prevalent norm of men being the major breadwinners and the slow progress in breaking gender stereotypes.The importance of working smarter and achieving sustainable profit while navigating the challenges of being a mother and business owner.The expected timeline for business growth and the barriers mothers need to overcome.Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katiedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com

In this episode, Kate and Sam embark on their podcasting journey, sharing their excitement and the inspiration behind starting this show. Drawing from their extensive experience as coaches, they discuss the profound conversations and "aha" moments that have shaped their understanding of women in business.Discover the common challenges faced by women in the business world and the critical need for support and community. Delve into the journey of uncovering the true essence of one's purpose and how personal experiences and pain can drive business growth.Join Kate and Sam as they explore the importance of embracing imperfection and breaking the silence around struggles faced by women in business. Their goal is to share collective wisdom, address taboo topics, and empower women to realize they are not alone in their challenges.Check Out Episode Highlights:How and why business is different for women.As a mother of five (Sam) and Kate (two), Kate and Sam share some of their challenges in growing a business and a family at the same time.How societal pressures and unconscious bias impact female business owners.Why we can and need to embrace imperfection and still be impactful as a woman in business.Sam talks about starting out in the Australian Navy and her transition to growing a seven-figure business.Sam and Kate share how their desire to smash gender barriers has led them to where they are.Kate shares how it’s not just male unconscious bias that holds women back but how women can be their own worst enemies and hold each other back.Kate and Sam share their experience of how intuition and alignment are the keys to business success.SHARE OUR SPECIALTIES/FOCUS/WHAT WE DOThe girls get vulnerable and discuss how they found the ‘jewel’ of their calling, and how it now guides their businesses.How you can find the jewel of your calling in the wounds of your past and use it to drive your business purpose and impact to create a thriving business you love.Connect with the Women Doing Business Hosts:Kate De Jong, PhD | Inspired BusinessWebsite: https://katiedejong.com/Instagram: katedejong.inspiredbusinessEmail: kate@katedejong.comSam Morris | The Business ImplementorWebsite: https://thebusinessimplementor.com/Instagram: sammorris.businesscoachEmail: sam@thebusinessimplementor.com