Watch it on YouTube: https://youtu.be/NrD5C2xI4Ds
Amazon product bundling is a proven strategy to boost your sales and build customer loyalty. By offering multiple products in a single package, you're not just selling, you're creating an easy shopping experience that keeps customers on your listing and away from competitors, increasing your chances of closing the deal.
In this video, Noah Wickham breaks down how to use Amazon’s “frequently bought together” feature to craft bundles your customers can’t resist. This bundle variation strategy not only drives conversions but also makes shopping easier, ensuring customers choose you over the competition.
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Timestamps:
00:00 - Introduction to Frequently Bought Together
00:30 - Example of Bundling Products
00:56 - Creating a Bundle SKU
1:31 - Reducing Customer Friction