Everything Is A Spark

The Spin Chicks

30-11-2023 • 1 hora 15 min

The Spin Chicks go behind the scenes of the public relations industry with marketing guru Ric Bachrach, a PRSA Indie veteran. An entrepreneur at heart, Bachrach specializes in connecting famous people with famous brands at his company, Chicago-based Celebrity Focus. Did we also mention he is a former DI collegiate hockey coach? Join us as Ric takes us through the world of celebrity brand partnerships, the keys to successful brand marriages and the impact of current trends. With more than 35 years in the biz, and all the stories that come along with it, we quickly realized that we would love to have Ric as a recurring guest.

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