53: Meet Your Future. A look at Gen Z & market research.
Let's talk about Gen Z, a topic we previously discussed with Hana Ben-Shabat. More from her episode can be found here.
To dive into the topic some more, Jennifer Vogel chats with the host of the Happy Market Research Podcast and co-founder and chairman of HubUX, Jamin Brazil.
We discuss:
- The importance of understanding Gen. Z.
- How is Gen Z different when it comes to working with researchers?
- Why are brands struggling?
- How can brands start working with Gen Z?
Você pode gostar
