This episode is a true time capsule dug up with a lot of thought & care by Rutu for you to revisit old ads from your childhood, touch associated memories and tastes that all-encompassing nostalgia.

All this, just so that you understand how branding in the Indian market is uniquely vibrant in its own way. After all, you can sweep the country off its feet with your brand story, only if you can understand the India wali pulse. Isn't it?